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Search Engine Optimisation

SEO services have become the hot topic with many digital marketing companies around the World, but who should you trust in the Wellington SEO market? Unfortunately many local digital marketing agencies and website design companies rely on external SEO analysts and link generating organisations based outside of NZ. This comes with a lot of risk for your business, of which most business owners will be completely unaware of until something goes wrong.

Before you decide to put the success of your website in the hands of a third party SEO company, it is extremely important you understand what they intend to do to achieve the higher rankings you are looking for. 
Your web presence is a reflection of your company and handing the keys over to the wrong person can cause just as much damage as it can good. If you are a Wellington business we strongly recommend you look to find a local Wellington SEO company to work with, or someone you can trust to discuss your optimisation strategy.
What is SEO
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Why should you do SEO on your Website?

A highly performing website is a shop front that is always open. With the increase in mobile phone use, people are regularly searching for your products and services 24/7. If your website is not on the first page of Google search results, you are missing out on a large number of potential clients that are looking for local Wellington businesses just like you.
 
SEO will help your website place higher in search results, gain more traffic and market share of people looking for your service and most importantly of all, generate more sales for your business.
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Basic SEO Audit

5-10 Page Audit

This will provide an overview and recommendation for any existing pages on your website as well as recommendations of additional pages.
 
Suited to the smaller Wellington business or business with a small number of products/services. 
 
Businesses in more competitive industries may wish to consider the Full SEO Strategy for best results.

Prices from $999 +GST

Large SEO Audit

10+ Page Audit

For larger websites and businesses looking for a long term strategy over a range of keywords this is the SEO package for you.
 
Catering for existing page or significant site expansion the large SEO Audit allows for significant keyword mapping and content recommendations.
 
This package includes on page SEO and not authority building (links).
 

Prices from $1,999 +GST

Full SEO Package

Full SEO Package

For the more advanced site looking for recommendations on both on-page and off-page elements.
 
The Full SEO package includes all on page recommendations as well as link analysis and generation across a list of essential directory sites.
 
These options should be considered for any competitive industries, especially if you are a new entrant in the market.

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What is Search Engine Optimisation (SEO)?

Search engine optimisation (or SEO), is the process of search terms and keywords that your potential clients look for with the goal to improve how high your website places in search results. Although the main focus in New Zealand is Google, effective SEO will improve your website rankings across the entire range of search engines that people use including Bing and some of the smaller directories. 

In order to improve the ranking of your website there are 4 essential areas to work on:

On Page SEO work will focus on identifying what keywords people search for relating to your product or service.

These will then be mapped into a suitable page structure within your website. Each of these pages will contain groups of related phrases which will be structured on the website so that it is clear to search engines like Google what content your website offers.
Off Page SEO work focuses on showing search engines like Google that your website is an authority in your field and trusted by others within your industry. In the online world, a link to your website from a related domain or keyword could be considered similar to a word of mouth referral. The more important this website is that has a link to you, the more weight that referral will have.
 
Get ahead of your competition in by investing in a targeted AdWords campaign today and see the results.

These are often the factors that a website developer (not designer) would look at. Because many web designers lack developer knowledge, there are often a number of improvements in this section. Technical elements will often look at any issues a ‘bot’ might uncover when trying to navigate the website which may raise concern with the search engine when considering if it should send human searchers here, or if there are issues that would impact on their ability to look at information on the site.

One of the most important things to understand is that search engines are, by design, built to deliver the most relevant content to the person searching based on their search query. 

While a lot of people get wrapped up in a lot of volume link building and spammy tactics to rank a website, Google only wants to give users the answer to their query. If you provide detailed information about the topic your potential client is looking for, you will naturally grow your rankings and traffic levels to your site.
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What our clients have to say

Jackson has done amazing things for our website SEO - really helping us bring more visitors to our site and increasing our organic ranking! Would definitely recommend working with him.
Elisha Watson
NZ Clothing
Jackson from SimplySEO has been a pleasure to deal with, straight up and honest which is what I like! Lifted our online presence and got our website preforming in organic search within the time frame quoted. Highly recommended!
Fraser Ray
IT Services
SimplySEO has done amazing work for our online Florist, growing our business with results we continue to see every month. Jackson is very professional, informative and affordable for a small business. I would highly recommend them to anyone wanting to grow their businesses online presence.
Whitney
Florist
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